Customer Relationship Management & Loyalty Executive

CRM, Loyalty & Membership Growth

• Manage and optimise Sports Direct & USC membership and loyalty programs across all touchpoints.
• Manage EDMs, customer segmentation, lifecycle and loyalty campaigns, and the day-to-day operations of the membership program, including campaign execution, voucher setup, and member communications.
• Support initiatives to grow the member base, improve retention, and increase customer lifetime value (CLV), working closely with e-commerce, marketing, analytics teams, as well as internal stakeholders and external partners to optimise performance and deliver loyalty activations and promotions.
• Understand brand-specific promotion mechanics and campaign structures (Sports Direct & USC) and ensure accurate implementation across EDMs, member portal, and CRM communications.

Partnerships & External Collaboration

• Manage and work closely ...