Data Analyst, Nespresso

Join us as Data Analyst and grow within a dynamic global team!



**Position summary**

Segment the customer base for the targeting of campaigns, and assists in collecting, combining and translating data on customers (behavior), consumers, prospects, market and competition.



**Position snapshot**

Nestlé Nespresso, Athens, Greece

Reporting to: Consumer Experience & Data Insight Manager

Permanent position



**A day in the life…**



+ Segment customer base for the implementation of campaigns. Monitor and evaluate outbound campaigns via all channels: CRC, emails, BTQ network etc.

+ Create detailed reporting along with meaningful dashboards of CRM KPIs per channel, segment, geographical area etc.

+ Evaluate, report and leverage the results of analytics models (value-based segmentation, behavioral segmentation, propensity-to-buy, shopping preferences, propensity to churn e...