Data Analysts & Systems Specialist
MarsJob Description
Job Description:
As a Data Analyst & Systems Specialist, you collectquantitative and qualitative data regarding customer purchasing behavior and product perception, including:
You monitor and analyzecustomer purchasing trends, buying behaviors, price/discount sensitivity, brand/retailer loyalty, etc.
You monitormedia coverage andinterview/surveycustomers and retailers to determine perceptions of products and reactions to advertising
You measurethe impact of clients' marketing plans and tactics (., coupons, samples, discounts/promotions, point-of-sale and aisle displays, packaging design, shelf placement,
What are we looking for?
Bachelor’s Degree
3-5 years of experience in a similar position in the FMCG sector
English language: fluent, both written and spoken
Proficient inPower BIfor data visualizatio...
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