Digital Campaign

Industry: Computer Printer Manufacturing
Location: Selangor, Malaysia
Good Remuneration Salary Package and Benefits

Job Responsibilities:

• Plan, build, and execute regional and local B2B and B2C digital campaigns across Southeast Asia to generate MQLs and drive e-commerce sales.
• Manage marketing lead scoring, segmentation, and qualification processes using Salesforce Pardot (Marketing Cloud Account Engagement, Email marketing automation platform).
• Collaborate with inside and field sales teams to manage MQLs and monitor lead funnel performance.
• Manage paid media budgets and campaigns across platforms like Social Media Ads, Google Ads, LinkedIn, Meta, and Programmatic.
• Track, analyse, and report on key campaign KPIs (CPL, CAC, ROAS, conversion rates), and continuously optimise performance.
• Coordinate with in-country marketing teams to localise campaign messaging, assets, and strategies, and partner with regional busi...