Digital Growth Specialist

Nasoft is currently seeking a Digital Growth Specialist to join our client’s growth team. This role focuses on supporting digital marketing initiatives, optimizing performance, and driving user acquisition and engagement through data-driven strategies. The ideal candidate will contribute to the execution and enhancement of digital growth campaigns.

Key Responsibilities:

• Plan, execute, and optimize digital marketing campaigns across Google, Meta, LinkedIn, and X.

• Manage paid ads performance, budget allocation, targeting, and reporting.

• Execute email, SMS, and WhatsApp campaigns for lead nurturing and re-engagement.

• Develop and manage social media strategies and monthly content calendars.

• Own website performance, landing pages, and continuously optimize for lead generation (CRO).

• Conduct keyword research, SEO ...