Digital marketing agent

Digital Marketing Agent – Objective: Own and execute the company’s digital demand engine. This role replaces outsourced agencies with a single accountable operator who can plan, launch, optimize, and report across SEO and paid media and works cross‑functionally with sales, product, and content.
Core Responsibilities SEO Own technical, on‑page, and off‑page SEO.
Conduct keyword research aligned to commercial intent.
Optimize site architecture, content, and performance.
Build and manage backlink strategy.
Track rankings, traffic quality, and conversion impact.
Translate SEO activity into pipeline contribution, not vanity metrics.
Paid Media Management (End‑to‑End Ownership) Own all paid channels, current and future.
Determine where money goes and why.
Forecast spend versus return.
Eliminate waste.
Scale what works.
Google Ads Plan, build, and manage Search, Display, You Tube, and Performance Max campaigns.
Con...