Digital Marketing Analyst

Job Summary:
We are looking for a Digital Marketing Analyst to help us optimize our online marketing campaigns and generate actionable insights that drive business growth. This role will involve analyzing performance data from various digital marketing channels and providing strategic recommendations for improvement. The ideal candidate will have strong analytical skills and experience in digital marketing analytics.

Key Responsibilities:

• Analyze performance metrics from digital marketing campaigns across multiple channels (PPC, social media, email, etc.)
• Develop and maintain regular marketing performance reports for stakeholders
• Use analytics tools (Google Analytics, Facebook Ads, etc.) to track and measure campaign effectiveness
• Generate actionable insights to optimize marketing strategies and improve ROI
• Collaborate with marketing teams to ensure data-driven decisions are made in campaign planning
• Continuously mon...