Digital Marketing Data Analyst

Warsaw / hybrid

Full‑time

**About the Role**

We are looking for a specialist who can seamlessly combine **marketing data analytics** , **web analytics** , **campaign performance optimization** , and **marketing automation** to strengthen the effectiveness of our digital activities and support data‑driven business decisions.

This role is ideal for someone who feels confident working with data, understands end‑to‑end digital marketing mechanisms, and wants to actively shape how we measure, optimize, and report digital performance.

**Scope of Responsibilities**

**Web & Marketing Analytics**

+ In‑depth analysis of marketing data and user behaviour across digital touchpoints (GA4, GTM, MS Clarity, marketing platforms).

+ Identifying trends, inefficiencies, and optimization opportunities across paidandowned.

+ Preparing recurring and ad‑hoc reports (Power BI, Excel, PDF) with actionable insights.

+...