Digital Marketing Executive

Job Summary

The Digital Marketing Executive supports the implementation of the digital marketing efforts by maintaining and ensuring accurate, up-to-date, high-quality website and social media content, improved visibility and traffic, timely audience engagement, and performance reporting to optimize digital initiatives and support conversion goals.

Duties and Responsibilities

1. Coordinate and manage the submissions, collection, verifications, and uploading content for the official websites and online platforms.
2. Maintain and update news, events and key destination information regularly to ensure content remains accurate, relevant and engaging.
3. Execute strategies to drive online traffic, strengthen search engine visibility, and support lead generation or conversion goals.
4. Support ongoing improvements to website usability, structure, design, content quality and conversion pathways.
5. Develop, produce, schedule, and publis...