Digital Marketing Expert

At Datum Labs, we specialize in data engineering, business intelligence and modern analytics solutions. We're looking for a dynamic Marketing Executive with expertise in SEO, AEO and digital marketing strategies to drive website traffic, generate qualified leads and boost brand growth.

Key Responsibilities:

• Plan, execute and optimize SEO/AEO campaigns to increase website visibility and organic traffic.
• Manage and monitor platforms like Ahrefs, Google Analytics 4 (GA4), Google Search Console (GSC) , and backlink strategies.
• Conduct keyword research, competitor analysis, and content gap analysis to identify growth opportunities.
• Plan and manage Google Ads, PPC, and other paid campaigns to drive targeted traffic and leads.
• Develop strategies to generate qualified leads and improve conversion rates in alignment with the Business Development (BD) team .
• Manag...