Digital Marketing Manager

Job Requirements:

• Develop and execute the end-to-end digital marketing strategy across all key channels (SEO/SEM, social media, email, display advertising, and WhatsApp).
• Plan, manage, and optimise all paid digital campaigns (e.g., Google Ads, Meta Ads) to generate leads, drive website traffic, and maximise ROAS/CPL.
• Oversee all company social media accounts (Facebook, Instagram, LinkedIn, YouTube), including content calendar creation, community management, and engagement.
• Monitor, analyse, and report on all digital marketing KPIs (e.g., website traffic, conversion rates, reach) using Google Analytics and other platform tools.
• Manage the company's on-page and off-page SEO strategy to improve organic search rankings for key terms.
• Collaborate with the Brand team to create and adapt content for digital-first platforms (videos, blogs, social posts) and oversee the maintenance/UX of the company website.
• Manage...