Digital Marketing Specialist

We are looking for a detail-oriented
Marketing SEO Analyst
to join our team. The ideal candidate will be responsible for optimizing website content, conducting keyword research, analyzing SEO performance, and implementing strategies to improve search engine rankings. You will work closely with the marketing team to drive organic traffic and enhance online visibility.
Perform competitive analysis and identify gaps in our content or areas of improvement in our web design
-Conduct keyword research using various tools (like Keyword Planner,SEM Rush and Moz)
-Track important SEO metrics including organic traffic, conversion rates and time spent on page
-Update older content and add effective calls to action (CTAs) to improve user engagement. Report on performance metrics comparing them to our SEO goals and benchmarking data
-Optimize pages for mobile
-Implement link building strategies and manage backlinks to build online authority
-Follow SEO trends and s...