Digital Marketing Specialist

Employment Details

• Employment Type: Full-time
• Work Location: Mississauga, Ontario
• Vacancy Status: New Role

General Description

You will manage paid advertising across Google, Bing, LinkedIn and Meta while producing the short‑form videos and creatives needed to support those campaigns. Most creative work will use existing manufacturer footage, product shots, or simple in‑office clips.

This role is ideal for someone who loves practical execution, creative testing, and using modern tools to produce high‑performing ads efficiently.

Job Duties / Responsibilities

Paid Advertising

• Build and manage campaigns across Google, Bing, LinkedIn and Meta.
• Launch and optimize brand awareness, product category and retargeting campaigns.
• Understand auction and bidding systems across platforms (CPC/CPM strategies, smart bidding, manual bidding) and optimize accordingly.
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