Digital Marketing Specialist

Title: Digital Marketing Specialist (Performance + Content + Social)

Employment: Under Payreto, with possible deployment to a client

Work Setup: Full onsite in Makati

Schedule: Monday to Friday, 9:00 AM–6:00 PM

Employment Type: Full-time

Reporting To: Head of Growth/Country Lead

Position Overview

The Digital Marketing Specialist is a full-stack growth driver responsible for designing, deploying, and optimizing end-to-end user acquisition strategies across paid performance, organic SEO/GEO, and social media channels. Operating in an agile 0→10 scale environment, this role directly impacts the client's growth by scaling high-quality lead pipelines for distressed consumer credit solutions, including debt restructuring, refinancing, and loan consolidation.

MAIN RESPONSIBILITIES

SEO, Content & GEO (AI-Led Organic Growth – 40%)

• Formulate and execute an organic search bluep...