Digital Marketing Specialist

This position requires a Digital Marketing Specialist (PT) to develop, launch, and optimize patient acquisition and physician recruitment campaigns across Meta Ads (Facebook & Instagram), Google Ads, and other digital platforms. Core responsibilities include managing marketing funnels, landing pages, tracking links, and conversion analytics, creating marketing copy aligned with the brand voice, producing digital assets, monitoring performance metrics, delivering weekly data-driven reports, ensuring brand consistency, collaborating with leadership on promotional strategies, supporting SEO initiatives, blog posts, newsletters, and ongoing content development, and maintaining an organized workflow. The requirements for this role include expertise in content strategy, digital marketing, and SEO. Must-have qualifications comprise a minimum of 2 years of experience in digital marketing, preferably in healthcare or service-based industries, and an understanding of marketing strategies. Pre...