Digital Product Lead

DFI Retail Group
Full-time Petaling Jaya, Selangor Other-General
Posted:
February 24, 2026
Location:
Petaling Jaya, Selangor, Malaysia

Job Description

We are seeking an experienced Senior Product Manager to lead the end-to-end ownership of our e-commerce platform and omnichannel digital experiences in the Health & Beauty category. You will drive the strategy, roadmap, and execution of seamless digital journeys across web, mobile app, in-store kiosks, social commerce, and emerging touchpoints — delivering personalized and delightful experiences that convert, retain, and build lifelong customer loyalty.

This is a high-impact role at the intersection of consumer health, beauty innovation, and omnichannel retail, where you'll shape how millions discover, learn about, and purchase wellness and beauty products.

Is this your next challenge in Digital Development?

The challenge is to:

  1. Product Strategy & Vision

  2. Define and evolve the omnichannel product vision for Health & Beauty, aligning with business KPIs (GMV, conversion, AOV, retention, NPS).

  3. Lead cross-functional align...

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Job Overview

Job Type: Full-time
Location: Petaling Jaya, Malaysia
Posted: February 24, 2026
Deadline: April 05, 2026