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Director, CRM and Creative Development
Univision Communications, Inc
Full-time
Mexico City, Mexico
other-general
Posted:
June 01, 2026
Location:
Mexico City, Mexico, Mexico
Job Description
TelevisaUnivision is the leading Spanish-language media company in the world, spanning digital, streaming, social, audio, linear, and live event properties. We continue to invest in our content, technology, and people, building on the success of our streaming platform, ViX.
We are seeking a Director, CRM & Creative Development to lead lifecycle marketing strategy and lower-funnel creative execution across our streaming business in the United States and Latin America.
This role will drive user acquisition, engagement, and retention strategies through CRM channels while leading cross-functional collaboration between marketing, paid media, data, and creative teams. The Director will balance strategy and execution, ensuring that CRM campaigns are data-driven, creatively compelling, and aligned to business growth objectives.
ABOUT YOU:You are a strategic and data-driven marketing leader with a strong understanding of lifecycle marketing and creative development.
We are seeking a Director, CRM & Creative Development to lead lifecycle marketing strategy and lower-funnel creative execution across our streaming business in the United States and Latin America.
This role will drive user acquisition, engagement, and retention strategies through CRM channels while leading cross-functional collaboration between marketing, paid media, data, and creative teams. The Director will balance strategy and execution, ensuring that CRM campaigns are data-driven, creatively compelling, and aligned to business growth objectives.
ABOUT YOU:You are a strategic and data-driven marketing leader with a strong understanding of lifecycle marketing and creative development.
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Job Type:
Full-time
Location:
Mexico City, Mexico
Posted:
June 01, 2026
Deadline:
June 09, 2026