Director, CTV Media Planning and Campaign Optimization Analyst

Director, CTV Media Planning Research and Campaign Optimization Analyst

Employment Type: Full-Time
Location: Remote (based in Singapore)

About the Role

We are seeking a Director, CTV Media Planning Research and Campaign Optimization analyst to serve as our subject matter expert  on Connected TV supply chain trends, media planning strategies, and campaign optimization.

This newly created role parallels the responsibilities of an equity research analyst in the financial industry, delivering authoritative intelligence that assists our clients with CTV media planning and budget allocation utilizing Pixalate’s data and ratings..

Key Responsibilities

CTV Media Planning & Supply Chain Expertise

+ Monitor and analyze global CTV supply chain trends and media planning strategies across major platforms including Roku, Amazon Fire TV, Samsung TV Plus, and other CTV app stores

+ Deep understanding of CTV techn...