Director, Generative Engine Optimization (GEO)

We’re looking for a Director, Generative Engine Optimization (GEO) to join our growing team! Challenging the status quo takes creativity, passion, focus, and resilience. It’s where you do your best work. If you’re a leader who has built high‑performing marketing, distribution and partnerships teams, and you’re ready to push beyond rankings into how a brand is represented, perceived, and trusted to shape responses in AI ecosystems, you’ll feel at home here.

About the role

We’re hiring a Director, Generative Engine Optimization (GEO) to shape and scale how our brands are seen, cited, and preferred across generative search, AI assistants, and emerging discovery channels. You’ll define the GEO and AI content development and distribution strategy, architect the operating model, and lead a high‑impact team to deliver measurable gains in visibility, favourability, and performance, anchored to where decisions now happen: the new consumer discovery landscape.

What ...