Director Marketing, ANI Pakistan

Job Summary

Drive business through growing nutrition market, gaining market share and strengthening brand equity. Provide significant and consistent growth in top line and margins through current and new product introductions. Lead brand management team as a role model and develop them for future talent pipeline.

Core Job Responsibilities

• Develop brand plans and ensure timely and effective execution.


• Grow market shares of all ANI brands, consistently outperforming competition.


• Develop scientific literature for Health Care Professional (HCP) Sales team quarterly and whenever required.


• Develop consumer promotion material to support trade team in creating category awareness amongst consumers.


• Coordinate with sales, medical, legal, finance and OEC to ensure all promotion material and activities are aligned with business policies.


• Organize local CMEs for HCP...