Director of Brand Development at Pok Pok

Take charge as Director of Brand at Pok Pok, a creative tech leader, focused on visionary storytelling and brand identity. Hybrid work available in Toronto.
We seek a passionate Head of Brand to define specific strategies that elevate Pok Pok’s brand in the marketplace. This leadership role requires a blend of creativity and strategy. You will work with cross-functional teams to create brand messaging that resonates emotionally with families while supporting the company’s goals.
Key Responsibilities:
• Craft and execute the overall brand strategy and positioning
• Develop growth-oriented brand initiatives and partnerships
• Oversee brand expression across content and campaigns
• Lead a talented team of strategists and creatives
• Ensure alignment with commercial performance targets
Requirements:
• 7+ years in brand leadership with proven success
• Strong storytelling and brand development experience
• Knowledge of social media and community-driven marke...