E-Commerce Marketing Manager

JOB TITLE
E-Commerce Marketing Manager | MAF Retail | Head Office Kenya
Role Summary
The E-Commerce Marketing Manager is responsible for driving and overseeing the ecommerce channel marketing operations and driving growth. The role is also responsible for developing strategies to drive traffic, increase brand awareness and customer loyalty, and establish the company as a leader in online food retail and the e-grocer of choice for customers.
ROLE PROFILE
Develop new and creative ecommerce growth strategies
Contribute to the internal communication of the company strategy and objectives
Develop the in-market approach to ecommerce marketing comms, in line with wider company objectives
Collaborate with agencies and other vendor partners
Oversee the creating and implementation of annual marketing calendar for the Ecommerce business
Oversee the performance marketing function to increase the digital presence to new markets and scaling existing markets to new areas...