Email Strategist - CO

About The Role

As a key member of our team, you will play a pivotal role in supporting clients' day-to-day tasks while driving towards broader, long-term objectives. Your responsibilities encompass a diverse range of activities aimed at account management, optimization, and the creation, management, and reporting of campaigns.

Responsibilities

• Support clients’ day to day tasks while driving towards longer term objectives


• Account management and optimization


• Responsible for driving, creating, managing, optimizing and reporting on campaigns


• Interface and partner with SBUs such as creative, client service and analytics


• Build and manage promotional, transactional, lifecycle, and triggered campaigns that drive growth, and retention


• Provide campaign recommendations based on KPIs and campaign performance


• Conduct AB testing to test measures to imp...