Facebook Ads Executive

Roles and Responsibilities

• Set up campaigns in accordance to client requirements.
  
• Constantly optimize the campaign to get the best results
  
• Engaging with clients to understand their requirements and translating into appropriate digital initiatives.
  
• Develop and manage the strategy setup for the campaigns
  
• Design and implement meaningful and actionable audience and creative tests. 
  
• Writing copies for Facebook Ads that drive conversions
  
• Checking the consistency of Facebook Ad Copy tone and language vis-à-vis Landing page and vice versa
  
• Creating and choosing landing pages according to the target audience
  
• Optimizing landing page that suits the campaign
  
• Daily monitoring of results and improving ads
  
• Testing variations of ads to determine the best performing one
  
• Manage budgets on a daily, weekly and a mo...