Field Marketing Manager

Overview

The Manager, International Field Marketing oversees and supports franchisees in executing marketing strategies and initiatives to drive brand awareness, customer acquisition and revenue growth for the following brands in the region: Arby’s, Baskin-Robbins and Jimmy John’s (specific brand responsibilities are subject to evolve over time as regional business needs evolve). This role works closely with regional and cross-functional Inspire Brands teams to create and implement campaigns that resonate with local markets and ensure alignment with overall brand strategies, ensuring there is consistency in branding, messaging and promotions. Success in this role requires developing and maintaining strong relationships with franchisees, vendors and key internal stakeholders (International marketing, regional, digital, supply chain, operations training, finance). This role demands an individual who is highly organized and detail-oriented at the core, but also skilled at a...