General Manager

Overview

The General Manager (GM) leads the vision and business strategies to achieve sales, productivity and profitability for two retail store locations. The GM directs all aspects of each store, including customer engagement, operational execution, people management, merchandising, and the overall presentation, while upholding company values of integrity, exceeding expectations, succeeding together, inspiring innovation, and investing in people.

Essential Job Functions

People Management

• Communicates professionally and effectively in all interactions, providing direction, delegation, and follow‑up to employees at both locations.
• Builds a positive work environment, recognizes performance and increases employee engagement.
• Develops a talent pipeline through recruitment, networking, and succession planning for management roles.
• Trains, coaches, and redirects store teams; adapts management style as required.