Google Ads Specialist

Our client a fast-growing, performance-oriented digital marketing and technology organisation is seeking a proactive Google Ads Specialist to join their marketing team. This role is ideal for someone with hands-on experience in Google Ads and a passion for optimising paid search to deliver measurable results and business growth. MAIN DUTIES AND RESPONSIBILITIES

Own the planning, setup, and optimisation of Google Search campaigns to deliver high-quality traffic and ROI.

Conduct keyword research, competitor analysis, and target audience to uncover opportunities for growth.

Build and maintain campaign structures that are scalable, organised, and effective.

Analyse campaign performance and refine strategies to maximise results.

Write and optimise ad copy to improve CTR, relevance, and conversion performance.

Run A/B tests on ads, landing pages, and other elements to drive continuous improvement.

Perform campaign ...