Growth Content Executive

We are looking for a Growth Content Writer who sees content as a growth lever, not just a publishing task. In this role, you will be responsible for creating, optimizing, and scaling content that drives traffic, conversions, and revenue.
You will think beyond writing blogs and take ownership of what to write, why to write it, where it fits in the funnel, and how it performs. This is a highly hands-on role that combines strong writing skills with growth thinking, SEO, and experimentation.
What You'll Be Doing:
Plan and execute content aligned to business goals across the full funnel, from acquisition through retention.
Map all content to funnel stages (TOFU, MOFU, BOFU, and post-conversion) to drive measurable outcomes.
Identify high-impact content opportunities through market and competitor research, keyword analysis, and performance insights.
Prioritize content based on impact, scalability, and growth potential rather than volume.
Track and analyze content perform...