Growth Marketing Associate-

Marham is Pakistan's leading digital healthcare platform connecting patients with doctors, hospitals, online consultations, and health services. With 10M+ monthly users across app and web, our mission is to make healthcare accessible, trusted, and easy for every Pakistani—online or offline.
Role Overview
We are looking for a data-driven Growth Marketing Associate who will help accelerate Marham App adoption, engagement, retention, and revenue through paid, organic, and lifecycle marketing initiatives. This role requires strong analytical thinking, creativity, structured experimentation, and cross-functional collaboration with squads (Traffic, Socials, etc).
Key Responsibilities
App Growth & User Acquisition
• Build and execute app-focused user acquisition campaigns across Google App Campaigns, Meta, TikTok, OEM channels, and app stores.
• Optimize ROAS, CPI, CPM, CPA, and retention-driven installs.
• Coordinate creatives, landing screens, and onboarding flows to im...