Growth Marketing & Conversion Manager

• Wednesdays, 12:00 to 4:00 pm, Thursdays and Fridays, 8:00 am to 5:00 pm (US Central Time), with a 1-hour unpaid break (20 hours per week)

Core Objectives

• Own performance of the website, landing pages, and funnels. Interpret data and implement optimizations to increase lead and enrollment rates.
• This person reads the data and makes improvements.
• Permanent work from home
• Immediate hiring

Primary Responsibilities

Funnel & Website Optimization

• Identify funnel drop-offs
• Recommend and implement improvements
• A/B test CTAs and messaging
• Improve layout and user experience

Analytics & Reporting

• Track:
• Traffic sources
• Opt-in rates
• Read Google Analytics, GHL dashboards, and Kajabi metrics
• Provide weekly performance reports
• Provide monthly strategic insights

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