GTM Engineer

Job Title : GTM Engineer – Outbound (Email & LinkedIn)

Experience Level : 4+ years.

Location : Vadodara, Gujarat, India.

Shift Time: US Shift (10-hour shift including a 1-hour break)

Key Responsibilities

Campaign Strategy & Execution

• Plan, execute, and manage outbound B2B campaigns via LinkedIn and email marketing using tools like Instantly, Apollo, or HubSpot.
• Build multi-step engagement workflows — from connection requests to nurture follow-ups.
• Develop and test campaign messaging, subject lines, and sequencing for maximum engagement.
• Segment audiences by industry, role, and buyer intent for personalized outreach.

Lead Generation & Funnel Management

• Drive consistent lead generation and pipeline creation through outbound channels.
• Define qualificati...