Head of blood and transfusion

Reference: DBN -SS-3
This role involves managing and servicing the Blood and Transfusion Portfolios as well as other key portfolios such as Bioscience and Pathology / RDT, with the aim of optimizing growth and profitability within the unit. Duties & Responsibilities

Key Responsibilities:
Drive top-line growth and increase market share by developing and implementing effective Category, Product Portfolio, and Brand strategies. Develop and implement comprehensive marketing strategies to increase brand awareness and drive sales. Develop and manage effective execution of campaigns and projects, including planning and executing successful product launches and promotions. Analyse market trends and customer insights to identify new opportunities and target audiences. Collaborate with cross-functional teams to align marketing efforts with overall business goals. Monitor and optimise marketing performance...