Head of Clienteling & CIX, APAC

Position Overview

The Head of APAC Clienteling & CIX is responsible for driving the strategic direction, executional excellence, and cross-functional coordination of all Clienteling and Customer Experience (CIX) functions across the APAC region. This includes 1:1 client development, CRM lifecycle management, omnichannel customer journey optimization, MarTech evolution, and AI-enabled personalization. This role ensures alignment with global strategic frameworks while tailoring initiatives to APAC market needs.

Essential Duties & Responsibilities

1. Strategic Leadership & Regional Vision

Define APAC’s integrated client engagement strategy across clienteling (1:1), CRM (1:Many), and experience.

Ensure strategic alignment with global CIX leadership and APAC commercial goals.

Develop a region-wide roadmap for personalization, segmentation, omnichannel enhancements, and AI-powered customer engagement capabilities.

Identify opportunities ...