Head of Marketing / Director

Summary:

Our client is currently looking for aHead of Marketing who will drive quantitative understanding of our client’s marketing performance and their customers.

What they do:

Our client ishe UK’s number 1 online marketplace connecting homeowners with quality local tradespeople. Over 80,000 tradespeople use their site to fill gaps in their diary, grow their reputation and expand their business. Between them they specialise in over 30 trades.

Head of Marketing Analytics Role:

You will be responsible for assessing their marketing analytics needs, identifying the right tools and platforms, and lead the implementation of their marketing analytics tools. This person will be responsible for monitoring and interrogating marketing performance and identify the most efficient sources of traffic for conversion, retention, and monetization (revenue attribution). They will provide actionable business insights to our client’s managem...