Job Description
Job Description
Role Overview
The Head of Social leads MOVE's social media strategy across platforms, building a high-impact, culturally relevant social presence that strengthens brand connection and drives engagement.
This role is for a senior social leader with strong agency experience, who has run successful large-scale brand accounts and knows how to scale social content across multiple markets and cultures.
The role owns MOVE's regional social direction and works closely with overseas market teams to ensure content is locally relevant while staying aligned to a unified brand vision.
Key Responsibilities
1. Social Strategy, Direction & Positioning
Define MOVE's overall social strategy, roadmap, and priorities
Translate brand and business objectives into clear social frameworks and platform strategies
Establish MOVE's social voice, tone, and persona...
Apply for this Job
Submit your application for the Head, Social position at AirAsia.
Apply Now Save for Later