Posted:
March 01, 2026
Location:
Bangkok, Thailand, Thailand

Job Description

+ **Cost of Ownership (CoO) Benchmarking:** Execute standardized CoO studies comparing Ford against OE targets (scheduled maintenance, Non Schedule maintenance, and damageability). Manage research agency partnerships to ensure data integrity and evidence-based pricing. Present positioning reports and price adjustment proposals to Market and IMG leadership.

+ **Aftermarket Research & Strategy:** Define research scopes to identify competitor price points and analyze channel margins (Distributor, Wholesaler, Retailer). Evaluate non-price competitive factors, such as delivery speed, to develop where to win strategies and ensure Ford’s channel incentives remain competitive.

+ **Pricing Strategy & Execution:** Lead alignment discussions with Market Leaders for both CoO and Aftermarket parts. Develop and implement lifecycle pricing strategies for key parts categories, partnering with the Pricing Team to execute quarterly and annual price reviews that reflect local mark...

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Job Overview

Job Type: Full-time
Location: Bangkok, Thailand
Posted: March 01, 2026
Deadline: April 03, 2026