Junior Social Media

Job Summary

The Junior Social Media & Content Executive (Part-Time) supports the Marketing team in executing social media content across multiple platforms, with a strong emphasis on on-site content creation and growing brand presence in the Chinese market through Xiaohongshu (RED). This is a junior, hands-on role involving filming, editing, posting, basic performance tracking, and design support for marketing collaterals.

Key Responsibilities

Social Media Content Creation & Management

• Plan, film, edit, and publish content across TikTok, Instagram (Posts, Stories, Reels), Facebook, YouTube (Shorts), and Xiaohongshu (RED)

• Capture content on-site at the park as required

• Create short-form video and static content aligned with brand guidelines

• Write captions, select hashtags, and optimise posts for each platform

Xiaohongshu (RED) & China Market Focus

• Execute content tailored for the Chinese mark...