Kobo Marketing Technology Lead Role

Drive marketing innovation at Kobo as a Marketing Technology Solutions Lead. Utilize your technical skills to blend strategy and hands-on execution in enhancing marketing performance.

This strategic role necessitates over five years of MarTech experience, where you'll partner with teams to identify pain points and optimize processes. You will implement workflow automations, integrate AI capabilities, and ensure effective architecture across various marketing systems.

Key Responsibilities: • Identify opportunities for process improvement and optimization • Configure and implement MarTech solutions for efficiency • Lead technology evaluations and vendor assessments • Monitor solution performance and implement continuous improvements • Ensure best practices for data governance and system integrity

Requirements: • 5+ years experience in MarTech or marketing operations • In-depth knowledge of automation tools and platforms • Strong problem-solving and systems thin...