Lead Digital Strategy at Techo-Bloc

Join Techo-Bloc as the Lead Digital Strategy expert, focusing on the acquisition of customers through innovative digital channels. Drive significant growth while ensuring compelling customer interactions.
This full-time role is instrumental in defining our strategic approach to digital customer acquisition and engagement. You will analyze data to optimize our website's performance, guide campaigns, and ensure strategic alignment with brand and sales objectives. The ideal candidate blends rigorous analytics with creative insights to achieve impactful business outcomes.
Key Responsibilities:
• Define direction for digital acquisition across channels
• Optimize website for conversion and user experience
• Identify opportunities for growth and marketing alignment
• Lead efforts in campaign strategy and execution
• Develop data-driven performance measurement frameworks
Requirements:
• 7+ years of experience in digital strategy
• Strong background in funnel opti...