Lead Generation Specialist

Role Overview

• We are seeking a proactive and results-driven Lead Generation Specialist to help expand our client base. The successful candidate will research prospective customers, initiate contact through various channels, and nurture leads until they are ready for endorsement to the sales team. This role also involves tracking performance data and recommending improvements to strengthen lead generation's efforts.

Key Responsibilities:

• Identify and research potential clients through online platforms, industry directories, referrals, and networking channels
• Conduct outbound outreach via phone calls, emails, LinkedIn, and other social media platforms to introduce company services
• Qualify leads by assessing their needs, budget, authority, and timeline
• Schedule meetings or product presentations for the sales team
• Maintain, organize, and regularly update the lead database and CRM system
• Track daily, weekl...