Lead, HCP Programmatic Measurement Strategy

Phreesia is launching ProviderConnect, our new HCP Demand-Side Platform (DSP), a first-of-its-kind solution that uses real-world, first-party patient scheduling data to reach healthcare providers (HCPs) at the right moment. To drive successful market launch, we’re seeking an experienced Lead of HCP Advertising Strategy & Measurement to shape the product narrative, lead measurement and analytics strategy, and partner closely with internal teams and external clients to drive adoption.The **Lead of HCP Advertising Strategy & Measurement** role blends storytelling, media strategy, and measurement leadership, positioning Phreesia as a thought leader in programmatic HCP advertising and helping pharma marketers understand the value of our unique, predictive audience data. Serve as a key strategic voice across Product, Client Experience, Sales Enablement, and Data Science, driving alignment throughout cross functional launch planning. Partner with Commercial and Client Experience teams to evan...