Lead Product Marketing Manager, Growth & Lifecycle (Remote Europe)

Hosto.ai is the AI cohost for Airbnb hosts. It answers guests in the host's voice at 2am, syncs calendars across channels, fills empty nights, and runs cleaners. Five million owner-operators are running short-term rentals on the side of full-time lives — and every tool built for them so far has helped them work faster, not actually do the work. Hosto is the bet that they want their lives back instead of a better dashboard.

You'll own growth across the entire product funnel and the user lifecycle — from the headline a host clicks in a ad to the email that brings them back from a paused trial. This is product marketing as a closed loop: positioning that fits the product, copy that survives the funnel, lifecycle that compounds.

In this role, you will:
- Own the funnel end-to-end — signup → activation → trial → paid → retained. Set the model, run the experiments
- Own trial-to-paid conversion — design the trial experience, the upgrade moment, and ...