Job Description
The Marketing & Recruitment department at INSEAD drives global outreach to attract top talent for the school's programs. It develops strategic marketing initiatives and recruitment efforts to engage prospective students and strengthen INSEAD's brand presence worldwide.
INSEAD is seeking a Manager, Direct Marketing to join our Marketing & Recruitment department. This is a full-time, permanent contract position based at our Asia Campus in Singapore. A hybrid working model is in place – 3 days on campus, 2 days from home.
About the job
Reporting to the Associate Director, Digital Marketing Strategy, you will manage the planning and execution of outbound direct marketing campaigns across email, WhatsApp/SMS, and other evolving engagement or conversational tools, to ensure personalised, timely, and data-driven communications, to effectively reach prospective participants and support marketing and conversions, aligned with portfolio strategy/targets. <...
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