Job Description
This role is responsible for all consumer and partner marketing. This person will lead the execution of marketing strategies across brand awareness campaigns, new launches (e.g., content, product), promotions of key franchises, work with partners to drive acquisition and loyalty campaigns, conceptualize events and develop brand-centric activities, and oversee branding and promotions of events. This role also requires the individual to build influencer relationships, develop marketing partnerships and pro-social campaigns, and evaluate all campaign results. This individual is required to safeguard the brand, guidelines, and processes across all Nickelodeon/Paramount and partner-created campaigns. This role reports to the Senior Director, Marketing, Asia in the region and works closely with the various internal departments.
Key Responsibilities:
- Manage the marketing plans and execution for Nickelodeon brands in the Southeast Asia region
- Develop a deep unde...
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