Manager, Media Strategy, Growth Marketing

Scotiabank
Full-time Toronto, Ontario Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Posted:
March 23, 2026
Location:
Toronto, Ontario, Canada

Job Description

Is this role right for you?

In this role, you will be responsible for:

  • Lead development of full-funnel media strategies in partnership with Marketing Planning teams and business line stakeholders.



  • Translate business objectives, audience insights, and competitive intelligence into cohesive media architectures that span Search, Social, Programmatic, Affiliates, traditional media, and emerging channels.



  • Partner with our media agency to guide strategic frameworks, audience approaches, channel mix recommendations, investment guidance, and measurement strategies.


  • Integrated Cross-Channel Planning


  • Collaborate closely with internal CoE teams (Search, Social, Programmatic & Affiliates) to ensure channel specialists are aligned to strategic direction and delivering bestinclass activation.



  • Facilitate seamless integration between brand, performance, and lifecycle teams to...

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    Job Overview

    Job Type: Full-time
    Location: Toronto, Canada
    Posted: March 23, 2026
    Deadline: May 02, 2026