Manager, Performance Marketing

General Description

The Manager, Performance Marketing leads the execution and optimization of digital marketing campaigns across paid media, ABM, search, and social channels. This role manages a team of specialists, driving performance improvements and supporting the Director, Digital marketing in developing and implementing strategies that generate leads, pipeline, and revenue. The Manager is responsible for day-to-day operations, campaign management, and cross-functional collaboration to ensure alignment with broader marketing and business goals.

Major Responsibilities

• Manage, mentor, and develop a team of Paid Media Specialists and other direct reports.
• Set clear objectives, provide coaching, and conduct regular performance reviews.
• Foster a collaborative, high-performing team culture.

Campaign Management

• Oversee the execution and optimization of paid media campaigns (Google Ads, LinkedIn Ad...