Marketing Assistant Manager

Company Overview / Employee Value Proposition Founded in 1991, Crystal Jade is a Singapore-based culinary brand with MICHELIN one star (Singapore) and multiple MICHELIN Bib Gourmand awards (Hong Kong & Shanghai). The group offers specialty dining concepts from Fine Dining and Casual Dining restaurants. Job Summary The Marketing Assistant Manager will report to the Senior Manager and lead a team of 1 direct report on brand strategy, positioning, and creative development for Crystal Jade's fine dining and casual dining concepts, ensuring brand consistency, relevance, and long-term equity across all touchpoints. Responsibilities Develop and execute brand strategies for assigned fine dining and casual dining concepts to achieve market differentiation and build long-term brand equity Communicate and implement clear brand positioning and storytelling to increase customer engagement across all brand portfolios Collaborate with the creative team to produce marketing campaigns, menus, store env...