Marketing Automation Specialist

At Near, we help top talent in Latin America find remote roles with US companies. Our mission is to create better lives by fostering a remote work culture that transcends borders.

About the Role

We are looking for an Email Marketing Strategist/Manager who will own and drive the lifecycle marketing strategy from lead capture to segmentation, nurturing, and re-engagement. This role will focus on building and executing campaigns that will significantly grow our email list and convert leads into revenue, leveraging a data‑driven approach to improve performance continuously. As a hands‑on contributor, you will work across teams to ensure integrated campaigns and optimize email strategies at every stage.

Responsibilities

• Build and execute a roadmap to 5x list growth in 12 months.
• Define and oversee the creation of lead magnets (reports, calculators, webinars, playbooks).
• Build and maintain a robust segmentation and personali...