Marketing Campaign Manager (Shoprite)
ShopriteXJob Description
Role Purpose
The purpose of the Campaign Manager role is to maximise ad delivery efficiency and effectiveness through the successful execution of the digital campaign strategy and all related operations. This role uses marketing campaign data and technology to develop and fulfil complex, integrated, and multichannel digital campaigns, ensuring creative and engaging messaging and appropriate delivery channels and reporting. The role supports digital campaign management accounts and activities in accordance with the business intent and trade plans, initiating, managing, and reporting on related campaigns, managing multiple accounts across channels, and taking the lead within the portfolio of accounts to provide end-to-end delivery according to planned timelines and quality standards. The role deals with customer acquisition, digital growth and marketing capabilities within the marketing team.
Role Descr...
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