Marketing, Communication

Position Summary
Responsible for building marketing, client & communication strategies of Piaget in SEAO region supporting business objectives as well as long-term brand building
Overseeing 5 key Client Engagement touchpoints: Communication (media & PR), Events, Visual Merchandising, Client & Ebusiness.
Key missions includes:
developing Marketing campaigns leveraging competitive analysis & market intelligence,
maximising communications investments with a specific focus on digital channels,
developing client experiences to drive recruitment and retention,
accelerating ecommerce,
strengthening product strategic development,
while ensuring close monitoring of A&P budgets.
Key Responsibilities
Brand and Categories Strategy:
Develop and implement a comprehensive marketing and communication strategy aligned with Piaget's global brand guidelines and the specific needs of the SEAO market.
Ensure brand consistency across all marketing and communication ch...